Our philosophy is about putting people & planet first

Sustainability

Minimising planetary impact is central to all our decisions. Adhesive strips must be single-use for performance and hygiene until material technology advances, so we reduced impact elsewhere.

As a proud member of 1% for the planet, we give back 1% of all sales to vetted organisations that protect our people and planet.

All our packaging is 100% recyclable and we intentionally avoid magnets in our nasal strips because rare-earth metal production has up to five times the carbon footprint of lightweight plastic designs. For this reason, plastic is used in the triple flexion core of our nasal strips.

Accessibility

We include 31 pieces in every box to give you a genuine monthly supply. Enough for the longest months, with a little extra for the shorter ones.

We don't do sales because we believe in offering the best value all year round, with long-term bundles and subscriptions at a consistent reduced rate.

These are not sales, but a way to provide lasting value while reducing environmental impact through less packaging and shipping.

We always express gratitude. Those who support us early or help us improve through feedback are occasionally thanked with small gestures such as early access or exclusive codes.

Intentional Design

Our creative process always begins with research and observation. We study how people interact with their routines and existing tools, identifying points of friction and opportunities to create something better.

We then explore what is possible with current materials and technology, challenging assumptions and pushing the boundaries of what’s available today. Each detail is tested, from every shape and size to material and texture, refined through countless iterations to achieve the best possible performance.

Beauty is embedded in our philosophy of design. We believe products should not only work seamlessly but also feel aesthetic, creating joyful elevated rituals. We obsess over getting it right, where function meets form and utility becomes quietly beautiful.

Quality

We build tools you can rely on, crafted with precision and care from high-quality materials. Every composition and construction decision is made to ensure performance, comfort and safety.

Our mouth tape is made from a premium bamboo-based viscose, selected for its breathability and softness on sensitive skin. Our nasal strips feature a triple-flexion core, engineered to deliver optimal lift and lasting hold.

Each product undergoes meticulous testing and is produced to exact manufacturing standards to ensure they perform reliably, every time.